There are very few people who recognize their passion and make sure to take it seriously and convert it into profession. We came across two beautiful and panache ladies, who not only share a cute bond but also have same kinds of likes. They are the perfect example of balancing passion and profession hand in hand.

These two sisters have found strength in family bonds and a way to balance their different areas of expertise to bring success to their couture studio in Amritsar by the name of ‘Simple Sassy by Jappy Minty’. Together they conceptualized it to be a one-stop source of a wide range of fashion couture. Started the designer label in the year 2015, and since then there has been no looking back. Born and bought up in Amritsar, Minty and Jappy always wanted to do something out of the box and totally innovative. Both the ladies echoed, “Fashion has always been a huge part in our life for as long as we can remember. We think a lot of it comes naturally. We have always loved getting dolled up, doing our makeup, to hair, to getting dressed up. Taking keen interest in what to wear and creating designs for ourselves sparked our interest in designing. ‘Simple Sassy by Jappy Minty’ is like a union of two of our greatest passions in life—creativity and women empowerment.” It is challenging for the duo as they have their day jobs to handle, but these two are way too good at managing everything so effortlessly. Minty is a Dentist by profession, she did her bachelors from in dentistry from Sri Guru Ram Das Institute of Dental Sciences & Research , Dental College , Amritsar. Jappy Pannu is married to a businessman from Amritsar itself and is blessed with adorable daughter. Jappy is a professor by profession and she did her higher studies in computers. Fashion designing is one of the most productive, engaging, and exciting career options in today’s world. Fashion comes with great talent and creativity. If you have a penchant for creativity, style and innovation, then this is the right path for your career. Dr Minty and Prof. Jappy are self-taught fashion designers, while interacting with the lovely ladies, they equipped, “It was during our college life that we became seriously interested in fashion. The flattering remarks on our dressing sense gave a whole new meaning to our passion of taking up designing as a career. We feel as fashion is something which comes from within it can never be taught”. Every lesson that they learned along the way was part of the journey and they are extremely grateful for it. From the very start, they knew how to harness the power of the Internet and social media in marketing and promoting their product. The siblings shared, “With God’s grace and family support, journey so far has been great. Our family of clients is growing day by day. The feedback from our clients works as a booster. Moreover social media is helping us spread the word”. Talking about their costumes, the sisters said, “We both personally feel like one should dress according to their body type. We are into loose fitted clothes rather than tight fits. Also we are much into pastels, they look regal”. “Never stop learning because life never stops teaching. If you are not willing to learn, no one can help you. And if you are determined to learn, no one can stop you from achieving what you want”, this is the motto we live by shared Minty and Jappy.

Here’s our advice for women who want to explore this type of creative venture: Find your passion and commit to it. There’s a lot of business ideas out there but the most important thing is to find something that you are passionate about—a job or hobby that inspires you to wake up very early in the morning to work; sparks your interest and creativity; and gives you fulfillment at the end of the day. Also you have to dream before your dreams can come true. Never stop dreaming and keep following your dreams.


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